Inspired by Rationalist geometry and the sculptural Brutalist furniture of the 1970s, Vivo balances elegant strength with a sense of playful rhythm. Rendered in an earthy palette of golden sand and bronze tones, it evokes the tactile modernism of an earlier era reimagined through a contemporary lens.

Cruda is the seventh collection designed by Greg Natale for Designer Rugs. Inspired by the organic forms of Brutalist art and the geometric precision of Italian Rationalist architecture, Cruda — meaning “raw” in Italian — explores the dialogue between defined structure and amorphous form. Featuring six original designs in flattering neutral tones, the collection translates the graphic language of industrial textures and the monumental weight of architecture into soft tactility, expressed through intricate textile techniques.

Handknotted Tibetan Wool

Dimensions: L300 x W240cm

Inspired by Rationalist geometry and the sculptural Brutalist furniture of the 1970s, Vivo balances elegant strength with a sense of playful rhythm. Rendered in an earthy palette of golden sand and bronze tones, it evokes the tactile modernism of an earlier era reimagined through a contemporary lens.

Cruda is the seventh collection designed by Greg Natale for Designer Rugs. Inspired by the organic forms of Brutalist art and the geometric precision of Italian Rationalist architecture, Cruda — meaning “raw” in Italian — explores the dialogue between defined structure and amorphous form. Featuring six original designs in flattering neutral tones, the collection translates the graphic language of industrial textures and the monumental weight of architecture into soft tactility, expressed through intricate textile techniques.

Handknotted Tibetan Wool

Dimensions: L300 x W240cm